Our Leadership

Chia-Lin Simmons

Chief Executive Officer

Mark Archer

Chief Financial Officer

Garett Hunter

Senior Vice President of Marketing

Guy Marsala

Chief Sales Advisor

Rafael Saavedra

Vice President of Engineering

Kenneth R. Hoskins

Vice President of Operations

Chia-Lin Simmons

Chief Executive Officer

Chia-Lin Simmons joined LogicMark (NASDAQ: LGMK) as CEO on June 14, 2021. Before LogicMark, Ms. Simmons was the CEO and Co-Founder of LookyLoo, a patent-pending AI social commerce company. She is active in the AI, automotive, mobility, digital media / music and e-commerce technology space as an executive, advisor and board member. Prior to LogicMark and LookyLoo, Ms. Simmons was an executive at a number of high visibility technology companies. She was the former Head of Global Partner Marketing for Google’s Google Play Music and the Google Play Store; former VP of Marketing & Content for Harman International / Samsung; former VP of Marketing and General Manager of Playphone North America; a senior business development executive at Time Warner/ AOL, as well as the former VP of Strategic Alliances at Audible / Amazon.   

Ms. Simmons serves on the Board of Directors and the Audit Committee for Servco Pacific, a global automotive and consumer goods company with businesses in mobility and automotive distribution and sales as well as entertainment through Fender Guitar. Ms. Simmons is also a board member New Energy Nexus, an international organization that support clean energy entrepreneurs with funds, accelerators and networks. She is an active angel investor in technology and founded the #bindersproject, which helps connected women tech founders with global funders looking to accelerate them. Ms. Simmons graduated Magna cum Laude and Phi Beta Kappa from U.C. San Diego. She received her MBA from Cornell University, where she received a full-ride scholarship and stipend as a Park Leadership Fellow and built the Big Red Incubator as a Managing Partner. Ms. Simmons earned her JD from George Mason University School of Law and is a licensed New York State attorney. 

Mark Archer

Chief Financial Officer

Mark Archer joined LogicMark in July 2021 as interim Chief Financial Officer. He has spent over 40 years in consumer centric and technology businesses, serving in general management, finance, operations and marketing roles.  With over 30 years of experience as a Chief Financial Officer in both public and private companies ranging in size from start-ups to companies with multi-billion dollar revenue streams, Mr. Archer has worked with many top tier venture capital and private equity firms.  

Prior to joining LogicMark, Mr. Archer was CFO of Saxco International, a private equity owned middle market distribution company.  Mr. Archer was hired to restructure the business, execute a new go-to-market strategy, then sell the Company, which he successfully completed in 18 months.  Prior to joining Saxco International, Mr. Archer was President & CEO of SmartBee Controllers, a technology company manufacturing hardware products based on IoT technology, targeted at both the B2C and B2B space.   

Mr. Archer received his B.S. in Business Administration and M.B.A. in Finance, both from the University of Southern California, where he was a Presidential Scholar.  He serves on the Board of JaM Cellars, a Napa based wine and spirits company. 

Garett Hunter

Senior Vice President of Marketing

Mr. Hunter has joined LogicMark as Senior Vice President of Marketing, bringing with him 20 years experience in go-to-market strategy and consumer experience. He has worked with several fast-growing, large direct-to-consumer startups. He received his Bachelor of Arts from UCLA before beginning his career in online ads sales. In addition to working in the start up world, Garett has co-founded and exited several well-known DTC brands.

Guy Marsala

Chief Sales Advisor

Guy Marsala is an accomplished CEO, Independent Director, Operating Partner, Consultant, Executive Coach and a military veteran. He has built companies ranging from Fortune 500 (PepsiCo, Aramark, and American Hospital Supply), to Private Equity portfolio companies (Saxco International, Goldman Sachs owned EZ Lube, LLC), to public companies (Medbox, Inc.: MDBX), to small-caps (All American Leadership, Kaenon). He is equally adept at building companies in high-growth mode, as he is with turnarounds. And he approaches all with equal strategic insight, precise execution, and team motivation.

Guy has served on six public company and private boards, as well as seven non-profits. He is an active member of The National Association of Corporate Directors (NACD), at the National level, and in the Southern California Chapter. He is available for appropriate Board assignments. Marsala can serve on Compensation and Audit committees, and also has experience as Non-Executive Chairman.

For more information about Guy, please see his LinkedIn.

Rafael Saavedra

Vice President of Engineering

During the past two decades Rafael has been leading globally distributed engineering teams on product development, technology strategy, system architecture, hardware-phone-cloud connectivity, analytics, machine learning, blockchain, IP and data security at various roles, most recently co-founder of Trace.Global (IoT, AI and blockchain-based supply chain traceability startup), co-founder and CTO of LookyLoo (AI for fashion), CTO of Drive TimeMetrics (a connected car analytics startup), director of technology for Aha Radio at Harman International(Samsung), and founder of GGT-Meridian, a software consulting and outsourcing company. 

Rafael moved to the US 25 years ago to lead the engineering team of Liikkuva Systems, a GPS navigation pioneer startup, which was later purchased by Motorola. He was Motorola’s Navigation Software Architect, leading the development of one of the first-ever server-based GPS navigation systems for the UK and US markets, which later became OnStar Navigation. After Motorola, Rafael started GGT, a consulting firm in Silicon Valley, and was a technology consultant for Qualcomm and multiple startups. He founded GGT-Meridian in CA and Bogotá, Colombia, a software outsourcing company developing mobile, analytics, ML, IoT and blockchain. Rafael and his Meridian team held multiple international blockchain hackathons in 2018. 

Rafael graduated as a BS in CS with highest honor at Colombia’s National University. He is named as inventor in various patents in geo-spatial, mobile, analytics, blockchain and connected car technologies. Rafael is based in the San Francisco Bay Area, California. 

Kenneth R. Hoskins

Vice President of Operations

Ken Hoskins is the Vice President of Operations at Logicmark and has been with the company since 2013. He has spent his career working in the operations segments of industry leaders such as Coca-Cola Enterprises and Bertelsmann Media worldwide.  

Before joining Logicmark, Mr. Hoskins served as Director of Operations North America for Bertelsmann Media handling all operations for Microsoft and Apple accounts. 

Board Members

John Pettitt

Chairman of the Board
Independent Director

Robert A. Curtis

Chair, Governance Committee
Independent Director

Barbara Gutierrez

Chair, Audit Committee
Independent Director

Sherice Torres

Chair, Compensation Committee
Independent Director

Chia-Lin Simmons

Member
Chief Executive Officer

John Pettitt

Chairman of the Board
Independent Director

Mr. John Pettitt brings a deep technical understanding of hardware and software combined with a strong entrepreneurial track record and brings with him 39 years experience in communications and e-commerce.  An internet pioneer, active on the internet since 1983, Mr. Pettitt has been a founder and CTO of multiple successful companies. Mr. Pettitt has founded and taken two companies to IPOs –  software.net, the first internet app store and e-commerce pioneer (IPO, Beyond.com later acquired by Digital River); and CyberSource, a world leading payments and fraud detection company (IPO, later acquired by Visa). He has also founded and sold two companies – Specialix PLC, a manufacturer of communications and networking hardware (acquired by Pearl systems), and Relay Media, a mobile content optimization company (acquired by Google). Mr Pettitt is the inventor of multiple foundational patents relating to e-commerce, fraud detection, and content distribution and management. Mr. Pettitt currently serves as technical leader for a large, multi-product team at Google. 

Robert A. Curtis

Chair, Governance Committee
Independent Director

Robert A. Curtis is 35-year veteran in the biosciences industry. Dr. Curtis currently serves as a consultant to emerging technology companies. He recently served as the Executive Chairman and Director of the Trudeau Institute in Saranac Lake, NY, and prior to this he was Chief Executive Officer (CEO) of the Regional Technology Development Corporation, a non-profit organization in Woods Hole, MA, where he was responsible for identifying and commercializing technology from the Marine Biological Laboratory and the Woods Hole Oceanographic Institute. Dr. Curtis has been a founder and CEO of several companies, including HistoRx, Inc, a tissue proteomics company, Cape Aquaculture Technologies, Inc. which developed enhanced non-genetically modified fish, Lion Pharmaceuticals/Phoenix Drug Discovery LLC, a novel business model to develop and commercialize university-based technology from some of the leading biomedical institutions in the world. 

He assisted in the founding of Environmental Operating Solutions, Inc, which applied denitrification technology to wastewater with the company being sold in 2017. He was co-founder of and CEO of CombiChem, Inc which was purchased by Dupont Pharmaceuticals and served as founding President and CEO of MetaMorphix, Inc., a joint venture between Genetics Institute, Inc. and The Johns Hopkins School of Medicine. Prior to these entrepreneurial endeavors, Dr. Curtis held senior management positions at Pharmacopeia, Inc., Cambridge Neuroscience, Inc., and Pfizer, Inc., He also served as Assistant Professor of Pharmacy Practice at the University of Illinois Medical Center in Chicago. He currently serves on the board or as an advisor to a number of private entrepreneurial companies and has served as judge for the annual MIT $100K Business Plan Entrepreneurial Award. He is Chairman of Fundraising for the Falmouth Commodores of the Cape Cod Baseball League.  Dr. Curtis holds a BS in Pharmacy from the Massachusetts College of Pharmacy, a Pharm.D. from the University of Missouri, and an MBA from Columbia University. 

Barbara Gutierrez

Chair, Audit Committee
Independent Director

Barbara Gutierrez is an accomplished leader with more than 30 years of experience in executive and financial leadership roles with high growth, entrepreneurial companies in a range of industries. She is a driver of strategy and sustained results in emerging organizations.

As a progressive executive leader, operational strategist, and trusted advisor, Barbara has directed and improved the financial operations of public, private equity and privately-held companies. Barbara has extensive experience with capital transactions, including initial public offerings (including as CFO in March 2021), capital raises from private equity sponsors and debt financings, M&A transactions, corporate strategy, regulatory compliance, risk management and international operations. Barbara has a track record of transformational leadership and demonstrated success streamlining business operations that drive growth and improve efficiency and profitability. She is accomplished in leading business critical initiatives and complex financing transactions.

Barbara began in her career in public accounting and since has worked in a diverse range of industries, including healthcare, higher education, technology, and energy services. Barbara currently serves as chief financial officer of InnovAge Holding Corp (NASD: INNV) and has served as chief financial officer and chief people services officer for Hero DVO, LLC, and in senior leadership roles with Strad Energy Services, Jones Knowledge Group, PhyCor and HealthOne.

Over the course of her career, Barbara has worked directly and in an executive capacity with boards and board committees. She has experience as a board member of Jones International University, board member and treasurer of Camp Fire Girls of Colorado, and corporate secretary for Strad Energy Services (TSX: SDY) and currently serves on the advisory board for the University of Denver School of Accountancy.

Barbara is a graduate, magna cum laude, of the University of Denver. She is a certified public accountant and chartered global management accountant, and a member of several professional societies, including the AICPA, COCPA, and FEI. Barbara was recognized as a 2021 Silver Winner Finance Executive of the Year. She is a graduate of the 2019/2020 Women’s Leadership Foundation Boardbound program. Barbara volunteers in her community at a local hospital, in schools and through her church.

Sherice Torres

Chair, Compensation Committee
Independent Director

Sherice Torres is an inspirational leader with nearly 30 years of experience in marketing, brand management, strategic planning, and change management. 

She currently serves as Chief Marketing Officer for Circle Internet Financial, LLC, a global internet finance firm that provides payments and financial infrastructure to businesses of all sizes. Previously, Sherice served as Chief Marketing Officer for Novi, the fintech division of Meta/Facebook, as well as in several senior marketing roles at Google – including social responsibility, kids and family products, Google Pay and Google Shopping. Earlier in her career, she spent nearly 15 years at Nickelodeon in a variety of leadership roles across consumer products, strategic planning, digital video and paid apps. Sherice began her career in the change management practice at Deloitte Consulting. 

A mother of two boys, Sherice has a passion for revolutionizing the public education system and advancing academic and professional opportunities for women and people of color. She is a member of the Executive Leadership Council, an independent non-profit that opens channels of opportunity for the development of Black executives to positively impact business and our communities. Sherice serves on the board of Advance Auto Parts, and the sustainability advisory board of Allbirds. Sherice is a nonprofit board member for Breakthrough Silicon Valley and the Jack Kent Cooke Foundation. She also serves on the advisory board of The Colorwave and the Director’s Council for the VCU Brandcenter. Sherice graduated magna cum laude from Harvard University and earned her MBA at the Stanford Graduate School of Business. She is also a graduate of the Stanford Law School Directors’ College, the nation’s premier executive education program for directors and senior executives of publicly traded firms. 

Core skills and competencies: Marketing • Diversity, Inclusion, and Belonging • Brand Management • Franchise Planning • Partnerships • Change Management/ Organizational Design • Strategic Planning • P&L Management 

Chia-Lin Simmons

Member
Chief Executive Officer

Chia-Lin Simmons joined LogicMark (NASDAQ: LGMK) as CEO on June 14, 2021. Before LogicMark, Ms. Simmons was the CEO and Co-Founder of LookyLoo, a patent-pending AI social commerce company. She is active in the AI, automotive, mobility, digital media / music and e-commerce technology space as an executive, advisor and board member. Prior to LogicMark and LookyLoo, Ms. Simmons was an executive at a number of high visibility technology companies. She was the former Head of Global Partner Marketing for Google’s Google Play Music and the Google Play Store; former VP of Marketing & Content for Harman International / Samsung; former VP of Marketing and General Manager of Playphone North America; a senior business development executive at Time Warner/ AOL, as well as the former VP of Strategic Alliances at Audible / Amazon.   

Ms. Simmons serves on the Board of Directors and the Audit Committee for Servco Pacific, a global automotive and consumer goods company with businesses in mobility and automotive distribution and sales as well as entertainment through Fender Guitar. Ms. Simmons is also a board member New Energy Nexus, an international organization that support clean energy entrepreneurs with funds, accelerators and networks. She is an active angel investor in technology and founded the #bindersproject, which helps connected women tech founders with global funders looking to accelerate them. Ms. Simmons graduated Magna cum Laude and Phi Beta Kappa from U.C. San Diego. She received her MBA from Cornell University, where she received a full-ride scholarship and stipend as a Park Leadership Fellow and built the Big Red Incubator as a Managing Partner. Ms. Simmons earned her JD from George Mason University School of Law and is a licensed New York State attorney. 

Supporting an independent way of life

We want to protect the experience of life itself, making every moment easier to enjoy, and as independent, self-defined and secure as each person desires. Every team member under our roof is committed to helping people feel confident in their daily lives, providing connectivity and peace of mind for all.

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GSA Contract Approved

LogicMark is approved to sell to the United States Government through the U.S. General Services Administration (GSA).

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Providing Value and Growth to Investors

LogicMark has been a pioneer in the personal emergency response systems industry, providing affordable and effective technologies to enable independent living for elders. LogicMark will forge new profitable paths forward—meaning new opportunities for our investors.

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Do you own a LogicMark-branded device? We provide top-notch service for all our products. If you have any questions, call us at (800) 519-2419.